It starts with an idea.
Ideas are malleable.We build, play, test, and let them evolve into something meaningful and sustainable.
Change is constant.The possibilities evolve, but the purpose stays:make a positive difference, inspire hope, and always leave room for fun.
wear your heart on your sleeve
Idiom · Word
Meaningto make your feelings and emotions obvious rather than hiding them
A thread to followIn Shakespeare’s Othello, Iago imagines a heart worn on a sleeve, exposed to the world and vulnerable to whatever may come for it.
The story is the strategy
Note · Studio
A note to revisitFacts inform. Stories move people to act.
From the noteStorytelling creates a shared experience: people can follow the stakes and arrive at a conclusion alongside you.
Read the note
The Beauty and the Beast
Podcast · Studio
Now playingWhy an ugly prototype can be more valuable than a beautiful pitch.
Episode 01Michael Sun · 15:32
Listen to the episode